Pitch Your Business with the MFI Speaking System

Message | Framework | Iteration
Book a 15-minute Clarity Call

What if pitching your business wasn’t scary?

IT WON'T BE WITH THE MFI SPEAKING SYSTEM

The MFI Speaking System

How the MFI Speaking System Works

Message → Framework → Iteration → Message

You don’t create a perfect pitch in one attempt.
You build it in stages.

  • Message
    Start by identifying what you really want to say. Not everything, only what matters.

  • Framework
    Organise that message into a clear structure that makes sense to other people.

  • Iteration
    Test, refine, simplify, and adjust. Remove what is unclear. Improve what matters.

  • Message (again)
    Return to the message with greater clarity and confidence.

  • Framework (again)
    Adapt the framework.
  • Iteration (again)
    This cycle repeats until your pitch feels clear, stable, and natural.

Why this Works in Business Pitching

  • You always know where you are in the process

  • You don’t rely on memory or improvisation

  • Confidence grows from clarity, not performance

  • Each version of your pitch is better than the last

The MFI Speaking System covers:

  • business and startup pitches

  • investor and partner conversations

  • talking on podcasts

  • presenting videos

  • explaining complex ideas simply

  • preparing a TEDx or keynote
  • talking on panels

  • speaking clearly when English is not your first language

Ready to build a pitch you trust?

  • Learn the MFI Speaking System

  • Book a pitching workshop or coaching session

Luxton Training Solutions MFI Speaking System

The Message-Framework-Iteration System — Why It Works

  • A practical 3-step structure
    Learn how to build a strong message, place it in a clear framework, and deliver it with confidence.

  • Designed for native speakers and international business professionals
    Focuses on clarity, logic, and structure, not accents, performance tricks, or sales scripts.

  • Reduces anxiety before important conversations
    You know what to say, in what order, and why, so you speak calmly under pressure.

  • Works in real business situations
    Meetings, presentations, pitches, panels, interviews, and high-stakes conversations.

  • Repeatable and reliable
    The same system can be used again and again for different topics, audiences, and formats.

  • Informed by real-world thinking, not theory
    The system is based on practical techniques from my book Pitching Naked

“Martin helped me through a lot of difficult situations and talks. I can recommend him 100% for public speaking training.”

M.A. Munich

“Great to work with! Exceeded my expectations. Given the tight timeline I had, I’m happy Martin was there to help!”

J.M. Toronto

“Could not have asked for a better professional. Martin was a delight to work with . . .                                 

Highly recommended.“

T.D. London

Ready to Pitch with Clarity?

Start with a short conversation – no pressure, no jargon.

email: martin@luxtontrainingsolutions.com or book below

Book a 15-Minute Clarity Call